2 min read
Google Shifts the Marketing Paradigm- Again
In an interview with Search Engine Land, an online journal covering all things in the search engine industry, Google confirmed that they have encrypted all search activity performed through their...
3 min read
The Rise of the Digital Masterminds
I belong to a group of over 200 digital agency CEOs who meet twice a year to discuss customer success stories, new approaches technology and market trends. The digital marketplace is changing at warp...
2 min read
What are Natural and Unnatural Links?
Google's link analysis has become increasingly complex and sophisticated. What passed as standard operating procedure, let's say 18 months ago has since become outdated. More importantly, a...
2 min read
Which Social Media Outlets Should You Market To?
As digital marketers, we believe that the key to a successful online presence is a well-planned social media strategy. It is important to recognize that your company is unique. There is no...
2 min read
How to Optimize Online Fundraising
Every non-profit organization is looking for a way to stand out in front of the crowd in order to get every possible donation dollar. Of course, in our digital age, having an online presence is...
2 min read
Six Reasons Why WordPress is Good for Business
Many successful bricks-and-mortar business owners, on buying a domain, go into the experience with high hopes. Floods of traffic! Huge revenues! Automated fun!. These days, businesses are often...
2 min read
Why is WordPress So Popular?
If you're a business owner, chances are you've heard of other businesses and people using WordPress. WP is an open source content publishing system created in 2003 through a merge of platforms by...